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Pele boot is fastest footwear

Pele's Trinity 3E boot has been hailed as the 'fastest' new boot on the market. 

The Trinity 3E, from Pele Sports, won the top honour in the footwear category as one of the most innovative products of the year at the ISPO BRANDNEW Awards 2012.

This means that Pele's Trinity 3E boot has won its first award before its official market launch next year.

Pele Sports is a German-based company - and German innovation, combined with a design flair worthy of the iconic Brazilian, resulted in a super lightweight boot.

"He has committed his know-how and his name," said ISPO BRANDNEW Awards jury member Peter Kreidlmeyer. "The football boot weighs practically nothing and at the same time, the boot meets high standards in functionality in every respect - with a price advantage compared to established brands."

Ultralight boot

Following scientific proof of its revolutionary function in the field of football boots (provided by the University of Essen-Duisburg's department of biomechanics, under the direction of Professor Ewald Henning), the experts on the jury gave recognition to the innovations of the Pele Sports product team.

The Trinity 3E earned the award based on its design as an 'ultralight football boot developed according to ergonomic rules in such a way that it helps the player use his entire physical potential to the greatest extent' and also took into account that the boot 'helps to increase the player's physical potential'.

A key benefit of wearing the boot is the revolutionary stud shape and stud constellation, that boost a player's push-off and speed and - according to Pele Sports - 'allows the player to execute that decisive step and move past his opponent'.

The ISPO BRANDNEW Awards is the largest global competition for new companies in the sporting goods industry. The focus is on innovative products and the respective brand behind them.

Every year an international jury awards prizes to the best candidates. This year 269 brands from 27 countries entered the ISPO BRANDNEW Awards 2012 competition.


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